Analytics
Funnel conversion, channel efficiency, and campaign ROI across the investor acquisition engine.
Lead → meeting rate
23.8%
0.4%vs last month
Avg cost / lead
$142
3.1%vs last month
Capital deployed (12mo)
$11.6M
12.1%vs last month
Leads (12mo)
3,515
6.4%vs last month
Leads & meetings
Last 12 months
Conversion rate
Meetings ÷ leads, monthly
Acquisition funnel
Current month
Impressions1,284,000
Clicks96,200
Leads412
Meetings98
Investors47
Channel mix
Lead source share
4channels
- Meta42· 42%
- Google28· 28%
- LinkedIn22· 22%
- YouTube8· 8%
Capital deployed
Monthly, last 12 months
Campaign efficiency
Impressions, CTR, leads, CPL and ROI by campaign
| Miami Waterfront Webinar | 420K | 7.38% | 142 | $133 | 38 | $1.2M |
| Austin Growth Fund Q3 | 510K | 7.45% | 168 | $133 | 44 | $1.9M |
| Multi-Family Investor Summit | 210K | 5.90% | 86 | $165 | 29 | $940K |
| Tax-Advantaged REIT | 680K | 1.35% | 54 | $219 | 16 | $410K |
| Phoenix Cashflow Rentals | 360K | 7.50% | 121 | $117 | 31 | $720K |
| Dallas Build-to-Rent | 440K | 6.59% | 132 | $150 | 28 | $610K |
| Self-Storage Syndication | 180K | 6.11% | 72 | $136 | 22 | $540K |
| Coastal Vacation Rentals | 290K | 7.24% | 98 | $143 | 19 | $380K |
| Industrial Logistics Play | 470K | 7.02% | 154 | $131 | 41 | $1.5M |
| Senior Housing Fund | 150K | 6.53% | 61 | $138 | 14 | $290K |
| Short-Term Rental Masterclass | 520K | 1.42% | 43 | $177 | 12 | $260K |
| Distressed Asset Acquisition | 510K | 7.65% | 176 | $137 | 47 | $2.1M |